Equator Coffee Barrhaven
In December 2025, we worked with Equator Coffee Barrhaven to create a promotional video to promote their café for the holiday season. We captured high quality footage to promote the location as a part of a Christmas shopping experience. We worked closely with the Equator Coffee team to ensure continuity with the branding guidelines and appearance of the company. This video was featured across the Equator Coffee social media platforms.
Basics With Karen
As a growing, family community, Barrhaven in Ottawa, Ontario is home to many businesses and organizations that play an important role around the community. Basics With Karen is a program that offers home alone and babysitting courses to pre-teens. CrossCut Digital Strategies was asked to create a fresh, updated brand to reflect the nature of this company, in a format optimized for digital platforms.
Logos, icons, and branding for Basics With Karen, custom designed, based off of the classic kids’ toy. Above are various variations of the logo, including the main logo, an acronym logo and a stacked symbol.
Featured is an example of a simplified branding kit that was arranged by CrossCut Digital Strategies, including guidelines surrounding the logo and icon variations, fonts, and a colour pallette.
CrossCut Digital Strategies 